Attract Investors Using LinkedIn - A Workshop For Female Founders
How to Use Personal Branding for Fundraising
Investors don't fund ideas, they fund people. But the reality for female founders is that they have fewer connections to investor networks than their male counterparts, which makes getting in the room a lot harder.
Getting warm introductions and building relationships IRL are crucial. However, most founders overlook another important way of building trust and credibility: your online presence.
That's where LinkedIn becomes your most powerful tool.
This workshop will show you how to use LinkedIn strategically to position yourself as a founder investors want to back.
You'll learn how to create content that demonstrates credibility, understand exactly how the LinkedIn algorithm works, and develop a presence that opens doors to investor conversations.
What we'll cover:
Crafting a LinkedIn profile that generates interest
Creating content that positions you as a thought leader in your space
How the LinkedIn algorithm actually works and how to make it work for you
Building authentic relationships with investors without being pushy
Using LinkedIn to demonstrate traction and build social proof
This workshop is best suited for:
Female founders at seed stage (and beyond) who are fundraising now or planning to raise in the next 6-12 months.
You'll walk away with a clear LinkedIn strategy to start building the visibility and trust that gets you noticed by investors.
Your Workshop Facilitator
Lu Li is the founder of Content Gym, where she helps founders and executives build their online presence as modern thought leaders through content that builds trust, reputation, and demand. She also published "Dear Female Founder" a book featuring advice from 66 trailblazing female entrepreneurs who collectively generated over $1 billion in revenue.
Now based in Lisbon, Lu's mission is to help founders leverage strategic personal branding to create professional opportunities and attract the right investors, without becoming full-time content creators.
Timing:
5PM - Arrival and networking
5.30PM - Workshop starts
6.15PM - Q&A
6.30PM - Transition to Female Founders & Female Investors Networking Party.
Location:
Sixt Hub Lisbon in Parque das Nações (just 10 minutes walking distance from the main Web Summit venue)
Big Thanks to our venue host SIXT Hub Lisbon:
SIXT Hub Lisbon is the Tech and Shared Service Hub of Europe's leading car rental company with >250 FTE and >100 open opportunities in Data Science, Software Development, Product Management and beyond. Click the link above to see current open roles!