AFC Presents: Getting Seen in 2026 - PR, Content & Virality That Cuts Through
Getting Seen in 2026 - PR, Content & Virality That Cuts Through
Earned media, viral content & brand storytelling that cuts through the noise
🗓 Date: Thursday, 19th March
🕠 Time: 5:30pm – 8:00pm
📍 Location: 2/39 Little Collins St, Melbourne – Hosted by Everest Engineering
🍕 Food & Drinks: Provided by EverestEngineering
Event Overview:
After overwhelming interest in our most popular conference panel, we’re bringing it back - this time with a deeper dive into how startups are actually getting seen in 2026.
This month's Aussie Founders Club meetup is all about attention - how to earn it, grow it, and turn it into traction. We're unpacking the real visibility strategies driving startup growth today, from earned media and creative PR, to social-led content, virality, and storytelling that converts.
If you’re building a brand and looking to get in front of the right audience (without shouting into the void), this is for you.
Who Should Attend:
Founders, startup marketers, early-stage teams - anyone focused on growth, traction, and building visibility in today’s noisy landscape.
Meet the Panelists:
Blake Robinson - Founder and CEO of MyDriveHero - Social-led brand building expert
Felicia Coco - Founder of LaunchLink Communications & Pressto AI - PR and earned media expert!
Final Panelist TBC
What You’ll Get:
Come for the insights, stay for the community. You’ll leave with fresh ideas, honest takes on what’s working now, and the chance to connect with others building standout brands in the Aussie startup scene.
Big Thanks to Our Sponsors:
🛠 Our Venue & Catering Sponsor: EverestEngineering
We’re stoked to be hosted by EverestEngineering, a world-class product development partner that helps startups build, scale, and accelerate their software dreams. With a sharp focus on engineering excellence and collaboration, EverestEngineering takes the hassle out of product delivery - so founders can stay focused on what matters most.
🤝 In-Kind Event Sponsor: Kairos Recruitment
Another shout out to Kairos, my recruitment company that has continued to make these events possible. Through running AFC and working deeply with startup clients, we help companies scale their teams with the right people, at the right time. Whether you're hiring your first engineer or your next Head of Growth, we knows how to match startups with standout humans who thrive in the chaos.
Proudly Supported by LaunchVic
This event is proudly supported by LaunchVic, Victoria’s startup agency. Their role is to fuel the growth of Victoria’s startup ecosystem by building the confidence and capability of Victorians to create, scale, and invest in startups.
Established by the Victorian Government in 2016, LaunchVic is helping shape the future of the state’s innovation economy by:
Driving improvements in the startup investment landscape
Supporting programs that build founder, investor, and talent capabilities
Continuing to raise awareness and advocate for startups across Victoria
We’re grateful for their continued support in helping make events like this possible.
RSVP Now
RSVP now to grab your seat and join us for a night of sharp ideas, startup stories, and a few slices with great company.
Let’s up the anti, building bloody brilliant startups in Australia 🚀